A Smarter Way to Buy a Diamond
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Am I getting a good deal?
We’ve plotted diamond price curves and applied an economic concept called the cost-efficiency frontier to objectively evaluate whether you’re getting a good price. Diamonds closer to the frontier provide more bang for your buck on a cost/carat basis. Click below to identify the best deals.
Is this diamond beautiful?
A diamond’s brilliance, fire, and scintillation are determined by how it’s cut. We’ve plotted the proportion-based cut grading criteria from AGS and GIA side-by-side. Diamonds that are consensus top-grades from AGS and GIA should be the shiniest stones. Click below to evaluate a diamond’s cut.